Welcome to Financially Happy Coaching

I help people in their 40s and 50s who may be experiencing—or hoping to avoid—a mid-life financial crisis.

Your Financial Fresh Start Begins Here.

I started Financially Happy Coaching with a simple mission: to help those in midlife navigate financial crises and take the stress and confusion out of money. Life changes like divorce, redundancy, or just feeling behind financially can be overwhelming, but with the right guidance and support, you can regain control and lead a financially happy life.

Mission Statement for Midlife Financial Crisis Coaching

I believe everyone deserves the chance to build a financially stable and fulfilling future, regardless of the setbacks they’ve faced. My mission is to help people experiencing a midlife financial crisis regain control of their finances, rebuild their confidence, and design a life they truly love.

Guiding You to Financial Confidence in Midlife

My journey began in a humanitarian career, supporting people in crisis around the world. I worked closely with people and communities facing some of the toughest challenges imaginable—from natural disasters to conflict zones. I witnessed crises’ profound impact on people’s well-being and saw firsthand the resilience that emerges when they receive the right support. This experience inspired me to dedicate my work to helping people overcome financial hardships, specifically during midlife when the stakes feel highest, and the challenges are uniquely complex.

Through personalised coaching and practical tools, I guide my clients to move past their financial stress and take meaningful steps towards a brighter future. My goal is to empower each person I work with to transform their setbacks into opportunities, find peace of mind, and ultimately achieve a financially happy life

The Financially Happy Philosophy

I believe that financial happiness isn’t just about numbers; it’s about well-being. Money should be a tool that helps you live your ideal life, not a constant source of stress. My philosophy is built on four essential pillars:

  • Mindfulness 🌱: Be aware of your financial choices and know exactly where you stand.
  • Sustainability 🌳: Make long-term decisions that benefit your financial health.
  • Flexibility 🤸: Prepare for and adapt to life’s uncertainties.
  • Fulfilment 🌈: Set and achieve financial goals that bring joy and meaning to your life.

If this sounds like the kind of financial transformation you’re looking for, why not take the next step?

Sign up for our FREE 30-minute Financial Happiness Consultation and take your first step towards a life you love, with less stress and more confidence.

Sign up for our FREE 30-minute Financial Happiness Consultation and take the first step towards a life you love.

What my financial coaching clients are saying

  • Friendly, supportive and empowering

    Alan is a friendly, supportive, and empowering financial coach and guide, offering the tools and clear direction necessary to understand your financial circumstances, an optimised and realistic future, and the route between the two. Alan has enabled me to be able to make informed choices with confidence,
    Steve
    Sheffield
  • Hugely helpful!

    Working with Alan has been hugely helpful in helping me better understand how I can take better control of my finances. I especially appreciate the focus on helping us become financially literate so that we can manage these things for ourselves in the future. Thanks so much Alan.
    Gisele 
    London
  • Made money less of a mystery!

    Alan delivered an informative and engaging session to staff in our organisation. It was so good that we are having him back again! Feedback from our staff members included that the session was informative and that it made money less of a mystery. Alan’s approach helped reveal a way of thinking around money that links it to how it can give you the freedom to reach your overall life plans and goals.
    HR Advisor 
    HR advisor London Charity
  • Invaluable!

    Alan’s advice was invaluable. He gave me clear and straightforward suggestions about my financial wellbeing. One of his great skills is listening and understanding what may help his client even when the client is unsure. I would very happily go to Alan again if I needed financial help.
    Mark
    London
  • Far more confident with my finances!

    I would highly recommend Alan for financial advice. He helped me understand the often baffling world of finances in an accessible and digestible way. As a result of his advice, I feel far more confident in my finances and my future financial security.
    Alex
    London

My Financial Coaching Journey

To provide the highest level of support to my clients, I have completed a number of qualifications in financial coaching, including:

  • Wise Monkey Financial Coaching: A comprehensive program focused on building effective coaching skills to help clients improve their relationship with money.
  • Academy of Life Planning Accreditation: A recognised accreditation that provides an in-depth understanding of life planning, helping clients align their finances with their life goals.
  • Hatch Financial Coach (now Octopus Money) Qualifications: Training focused on practical, client-centred financial coaching, equipping me with the tools to offer tailored and effective financial guidance.

These qualifications have enabled me to offer empathetic, informed, and actionable support to those navigating financial challenges during midlife.

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